Kinara Realty

The challenge

Kinara, a real-estate developer, competed against listing portals with far bigger budgets. They were invisible in local search and their Google Ads were burning money on broad, untargeted keywords like "flats in Hyderabad" that attracted browsers, not buyers.

What we did

• Won local search — optimised the Google Business Profile, built local citations, gathered reviews and created location landing pages for each project.
• Rebuilt the ads around high-intent terms ("3BHK flats in [locality] ready to move") with tightly matched landing pages and call tracking.
• Plugged the leaks — aggressive negative keyword lists and dayparting cut wasted spend on tyre-kickers.
• Aligned SEO and ads so the brand showed up across the map pack, organic results and paid — owning the page for buyers ready to enquire.

The results

Qualified enquiries grew 260%, Kinara now ranks in the top 3 of the local map pack for its core localities, and cost per acquisition fell 41% — more site visits booked, at a lower cost.